Category: Customers & Sales Management

Sales Force Automation (SFA) refers to software apps for sales management. SFA provides automated workflows that create a streamlined sales process to manage business leads, sales forecasts and team performance. SFA may also be referred to as Salesforce Management. Sales Force Automation (SFA) in detail The main features of a SFA system are contact management […]

Read More

You’ve heard the acronym before. And you know that the ‘C’ is for customer…. But, what is CRM? CRM stands for Customer Relationship Management. It’s a company-wide business strategy designed to improve revenues and profitability, reduce costs and increase customer loyalty. The CRM philosophy is simple: Put the customer first. When your business looks at every […]

Read More

With the likes of Amazon and Alibaba dominating the market and the eCommerce industry expanding at a rapid pace, growing an eCommerce business is no easy feat. Here, we’ve outlined some of the key challenges you can expect to face when establishing your eCommerce brand, and what you can do to overcome them. 1. Having […]

Read More

Sales teams are the lifeblood of any organization. Whether large or small, businesses rely on sales. Seems like an obvious thing to say, but closing sales is also one of the hardest things to do.  We could talk all day about marketing qualified leads (MQLs) or sales qualified leads (SQLs). But the primary goal must […]

Read More